Constructing Identity Through the ‘Selfie’: the Case of Instagram
This study contributes to an understanding of how social networking websites such as Instagram impact on identity construction processes. Insights were drawn from multiple data sets generated from university students within the United Kingdom, who used pictures of themselves (selfie’s) to convey and construct an identity that reflected their identities.
Amandeep Takhar and Pepukayi Chitakunye (2014) ,"Constructing Identity Through the ‘Selfie’: the Case of Instagram", in NA - Advances in Consumer Research Volume 42, eds. June Cotte, Stacy Wood, and , Duluth, MN : Association for Consumer Research, Pages: 813-813.
Amandeep Takhar, University of Bedfordshire, UK
Pepukayi Chitakunye, University of the Witwatersrand, South Africa
NA - Advances in Consumer Research Volume 42 | 2014
Tackling Over-Consumption: How Proximal Depictions of Unhealthy Food Products Influence the Consumption Behavior
Sumit Malik, IE Business School, IE University
Eda Sayin, IE Business School, IE University, Spain
Kriti Jain, IE Business School, IE University, Spain
Round It Up: Preference Exists for Rounded Totals (PERT)
Varun Sharma, Bocconi University, Italy
aradhna krishna, University of Michigan, USA
Zachary Estes, Bocconi University, Italy
Personal Budgeting: Does It Work?
Christina Kan, Texas A&M University, USA
Philip M. Fernbach, University of Colorado, USA
John Lynch, University of Colorado, USA