Conspicuous Consumption of Time: When Busyness and Lack of Leisure Time Become a Status Symbol

We investigate the conspicuous spending of time. In contrast to prior research, we demonstrate that exhibiting a busy work schedule can be interpreted as a signal of status by others. Positive inferences are mediated by perceived scarcity of the busy individual and moderated by differences in opportunity cost of time.



Citation:

Silvia Bellezza, Anat Keinan, and Neeru Paharia (2014) ,"Conspicuous Consumption of Time: When Busyness and Lack of Leisure Time Become a Status Symbol", in NA - Advances in Consumer Research Volume 42, eds. June Cotte, Stacy Wood, and , Duluth, MN : Association for Consumer Research, Pages: 17-21.

Authors

Silvia Bellezza, Harvard Business School, USA
Anat Keinan, Harvard Business School, USA
Neeru Paharia, Georgetown University, USA



Volume

NA - Advances in Consumer Research Volume 42 | 2014



Share Proceeding

Featured papers

See More

Featured

The Influence of Goal Specificity on Planning Effectiveness: A Meta-Analysis

Ekaterina Napolova, University of Technology Sydney
Francois Carrillat, University of Technology Sydney
Leona Tam, University of Technology Sydney

Read More

Featured

The Impact of Childhood Exposure to Interparental Conflict on Consumer Response to Online Reviews

Mengmeng Liu, Chinese University of Hong Kong, China
Maureen Morrin, Temple University, USA
Boyoun Grace Chae, Temple University, USA

Read More

Featured

Q12. Exploring Effects of Perceived Authenticity Of Instagram Models on Aad and Buying Intentions

Heather Shoenberger, University of Oregon, USA
Eunjin Kim, Southern Methodist University, USA

Read More

Engage with Us

Becoming an Association for Consumer Research member is simple. Membership in ACR is relatively inexpensive, but brings significant benefits to its members.