Conspicuous Consumption Reflects How Redistribution Influences Perceived Social Justice

We examine how redistribution preferences affect the value of status consumption: people who favor less (more) fiscal redistribution value status consumption more as a meaningful signal because they consider income more deserved (i.e., a stronger belief in a just world). Data come from a national consumer survey and two experiments.


Barbara Briers, Klaus Wertenbroch, and Breagin K. Riley (2013) ,"Conspicuous Consumption Reflects How Redistribution Influences Perceived Social Justice", in NA - Advances in Consumer Research Volume 41, eds. Simona Botti and Aparna Labroo, Duluth, MN : Association for Consumer Research, Pages: .


Barbara Briers, Tilburg University, The Netherlands
Klaus Wertenbroch, INSEAD, France and University of Pennsylvania, USA
Breagin K. Riley, Syracuse University, USA


NA - Advances in Consumer Research Volume 41 | 2013

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