Viewing the Creation and Reproduction of Racial Stratification Through Consumption: Life Histories of the Black Middle Class in America
Through exploring life histories of Black middle-class families, I document the racial stratifications of the American marketplace. Recognizing the historical conditions specific to late capitalism that perpetuate racial stratifications, I demonstrate how the Black consumer’s racial and class identity is protected by origin myths yet challenged by generational differences.
David Crockett (2013) ,"Viewing the Creation and Reproduction of Racial Stratification Through Consumption: Life Histories of the Black Middle Class in America", in NA - Advances in Consumer Research Volume 41, eds. Simona Botti and Aparna Labroo, Duluth, MN : Association for Consumer Research, Pages: .
David Crockett, University of South Carolina, USA
NA - Advances in Consumer Research Volume 41 | 2013
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