What Is the Best Strategy to Track the Price of Your Shopping Basket?
What are the best computational strategies to track the total price of a shopping basket? Van Ittersum et al. found that people choosing the most accurate strategy did worse. We made the comparison in a field study and find that the most accurate and effortful strategy dominates simplification strategies.
Tatiana Sokolova and Marc Vanhuele (2013) ,"What Is the Best Strategy to Track the Price of Your Shopping Basket?", in NA - Advances in Consumer Research Volume 41, eds. Simona Botti and Aparna Labroo, Duluth, MN : Association for Consumer Research.
Tatiana Sokolova, HEC Paris, France
Marc Vanhuele, HEC Paris, France
NA - Advances in Consumer Research Volume 41 | 2013
Deny the Voice Inside: Are Accessible Attitudes Always Beneficial?
Aaron Jeffrey Barnes, University of Illinois at Urbana-Champaign, USA
Sharon Shavitt, University of Illinois at Urbana-Champaign, USA
Attention to missing information: The effect of novel disclosure methods
Nikolos M Gurney, Carnegie Mellon University, USA
George Loewenstein, Carnegie Mellon University, USA
Tattoo: A Perspective Beyond Estethics
Luana C. Moraes, Universidade de Sao Paulo
Gabriela L. Pinheiro, Universidade de Sao Paulo
Nathalia S. Arthur, Universidade de Sao Paulo
Eliani C. Flores, Universidad Catolica del Peru
Jose Mauro C. Hernandez, Centro Universitário FEI