Generations At the Mirror: First and Second Generation of Turkish Consumers’ Home Country Nostalgia
This ethnography investigates how home country nostalgia differs in response to institutional variables of first and second Turkish generations in France. First generations experience a broader spectrum of nostalgic feelings when consuming; also, first generations socialize nostalgia within the ethnic community, whereas second generations within the parental family.
Luca M. Visconti and Celina Stamboli-Rodriguez (2013) ,"Generations At the Mirror: First and Second Generation of Turkish Consumers’ Home Country Nostalgia ", in NA - Advances in Consumer Research Volume 41, eds. Simona Botti and Aparna Labroo, Duluth, MN : Association for Consumer Research, Pages: .
Luca M. Visconti, ESCP Europe, France
Celina Stamboli-Rodriguez, Iseg Marketing and Communication School, France
NA - Advances in Consumer Research Volume 41 | 2013
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