Temporal Effects in Depleting Vs. Replenishing Self-Control

Past research has viewed self-control as an exhaustible resource. The current research shows that initial self-regulation may deplete or augment self-control resources depending on its temporal pattern. When self-regulation becomes harder over time it leads to depletion, whereas when self-regulation becomes easier over time it leads to greater self-control subsequently.



Citation:

Uzma Khan (2013) ,"Temporal Effects in Depleting Vs. Replenishing Self-Control ", in E - European Advances in Consumer Research Volume 10, eds. Gert Cornelissen, Elena Reutskaja, and Ana Valenzuela, Duluth, MN : Association for Consumer Research, Pages: 174-175.

Authors

Uzma Khan, Stanford University, USA



Volume

E - European Advances in Consumer Research Volume 10 | 2013



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