Why Are Benefits Left on the Table? Assessing the Role of Information, Complexity, and Stigma on Take-Up With an Irs Field Experiment

We address the puzzle of incomplete EITC take-up with a field experiment testing the role of information, complexity, and stigma among 35,050 individuals owed benefits of $26 million. We find that simplicity and display of benefits significantly increases take-up, and our interventions could reduce incomplete program take-up from 25% to 22%.



Citation:

Saurabh Bhargava and Day Manoli (2012) ,"Why Are Benefits Left on the Table? Assessing the Role of Information, Complexity, and Stigma on Take-Up With an Irs Field Experiment", in NA - Advances in Consumer Research Volume 40, eds. Zeynep Gürhan-Canli, Cele Otnes, and Rui (Juliet) Zhu, Duluth, MN : Association for Consumer Research, Pages: 298-302.

Authors

Saurabh Bhargava, Carnegie Mellon University, USA
Day Manoli, University of California Los Angeles, USA



Volume

NA - Advances in Consumer Research Volume 40 | 2012



Share Proceeding

Featured papers

See More

Featured

Time and Space for Robots and AI

Marat Bakpayev, University of Minnesota Duluth, USA

Read More

Featured

B4. Prestige is the Truth: Luxury Branding Drives for Fairness Perception of Non-physical Attribute Based Dynamic Pricing

Edward Yuhang Lai, Virginia Tech, USA
Cindy Yoonjoung Heo, Ecole hôtelière de Lausanne

Read More

Featured

Q11. The Effect of Message Ephemerality on Information Processing

Uri Barnea, University of Pennsylvania, USA
Robert Meyer, University of Pennsylvania, USA
Gideon Nave, University of Pennsylvania, USA

Read More

Engage with Us

Becoming an Association for Consumer Research member is simple. Membership in ACR is relatively inexpensive, but brings significant benefits to its members.