Mixed Emotional Experience Is Associated With and Precedes Improvements in Well-Being
The present study examines the prospective effects of concurrent positive and negative emotional experience on psychological well-being. The specific concurrent experience of happiness and sadness was associated with improvements in well-being above and beyond the independent effects of happiness and sadness. Changes in mixed emotional experience preceded improvements in well-being.
Hal E. Hershfield and Jonathan M. Adler (2012) ,"Mixed Emotional Experience Is Associated With and Precedes Improvements in Well-Being", in NA - Advances in Consumer Research Volume 40, eds. Zeynep Gürhan-Canli, Cele Otnes, and Rui (Juliet) Zhu, Duluth, MN : Association for Consumer Research, Pages: 276-289.
Hal E. Hershfield, New York University, USA
Jonathan M. Adler, Franklin W. Olin College of Engineering, USA
NA - Advances in Consumer Research Volume 40 | 2012
Is Congruity Desirable for Brand Extensions? A Conceptual and Meta-Analytic Review
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