How Awareness of the End of Life Impacts Creativity
We show that mortality salience inhibits access to divergent information in memory, hampering creative ability. We further show that, contrary to the lay intuition that individuals with high internal locus-of-control are more creative problem solvers in dire situations, these individuals’ creative ability is impaired the most under mortality salience.
Haiyang Yang and Amitava Chattopadhyay (2012) ,"How Awareness of the End of Life Impacts Creativity", in NA - Advances in Consumer Research Volume 40, eds. Zeynep Gürhan-Canli, Cele Otnes, and Rui (Juliet) Zhu, Duluth, MN : Association for Consumer Research, Pages: 213-218.
Haiyang Yang, INSEAD, France
Amitava Chattopadhyay, INSEAD, Singapore
NA - Advances in Consumer Research Volume 40 | 2012
The “Break-in” Effect: A Token Gesture Can Increase Task Initiation and Prevent Goal Abandonment
Adelle Xue Yang, National University of Singapore, Singapore
Babu Gounder, University of Miami, USA
Rajesh Bagchi, Virginia Tech, USA
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Bernardo Figueiredo, RMIT University
daiane scaraboto, Pontificia Universidad Católica de Chile
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Hua (Meg) Meng, Longwood University, USA
César Zamudio, Kent State University, USA
Yiru Wang, Kent State University, USA