Facebook Therapy? Why People Share Self-Relevant Content Online
We suggest that emotionally unstable individuals use their online social network to help regulate their emotions. Accordingly, we find that these individuals post more status updates and express more emotions when doing so – a tendency not observed offline. Further, such emotional writing helps them repair well-being after negative experiences.
Citation:
Eva Buechel and Jonah Berger (2012) ,"Facebook Therapy? Why People Share Self-Relevant Content Online ", in NA - Advances in Consumer Research Volume 40, eds. Zeynep Gürhan-Canli, Cele Otnes, and Rui (Juliet) Zhu, Duluth, MN : Association for Consumer Research, Pages: 203-208.
Authors
Eva Buechel, University of Miami, USA
Jonah Berger, University of Pennsylvania, USA
Volume
NA - Advances in Consumer Research Volume 40 | 2012
Share Proceeding
Featured papers
See MoreFeatured
The Effects of Glossy Versus Matte Imagery on Consumers’ Decision Making
Yoonho Jin, INSEAD, Singapore
Amitava Chattopadhyay, INSEAD, Singapore
Featured
Donate Today or Give Tomorrow? Adding a Time Delay Increases Donation Amount but not Willingness to Donate
Emily Powell, New York University, USA
Minah Jung, New York University, USA
Joachim Vosgerau, Bocconi University, Italy
Eyal Pe'er, Bar-Ilan University
Featured
G2. You Run When Time Flies: Time Metaphors Affect Inferences from the Speed of Time
N. Alican Mecit, HEC Paris, France
L. J. Shrum, HEC Paris, France
tina m. lowrey, HEC Paris, France