The Effect of Message Credibility, Need For Cognitive Closure, and Information Sufficiency on Thought-Induced Attitude Change
This research provides important new insight into self-generated persuasion. Source effects can result in polarizing effects if the source is credible but depolarizing effects if the source is less credible. Further, thought-induced attitude change depends on varying levels of Need for Cognitive Closure and information sufficiency.
Bruce E. Pfeiffer, Hélène Deval, David H. Silvera, Maria L. Cronley, and Frank R. Kardes (2012) ,"The Effect of Message Credibility, Need For Cognitive Closure, and Information Sufficiency on Thought-Induced Attitude Change", in NA - Advances in Consumer Research Volume 40, eds. Zeynep Gürhan-Canli, Cele Otnes, and Rui (Juliet) Zhu, Duluth, MN : Association for Consumer Research, Pages: 933-934.
Bruce E. Pfeiffer, University of New Hampshire, USA
Hélène Deval, Dalhousie University, Canada
David H. Silvera, University of Texas at San Antonio, USA
Maria L. Cronley, Miami University, USA
Frank R. Kardes, University of Cincinnati, USA
NA - Advances in Consumer Research Volume 40 | 2012
Doing Worse by Doing Good: How Corporate Social Responsibility makes Products Less Dangerous
Linda Lemarié, University of Neuchâtel
Florent Girardin, University of Neuchâtel
Pretty Healthy Food: How Prettiness Amplifies Perceived Healthiness
Linda Hagen, University of Southern California, USA
Changes in Social Values in the United States – 1976-2017: Is a New Age of Tribalism Emerging?
Eda Gurel-Atay, Independent Researcher
Johnny Chen, University of Oregon, USA
Wang Suk Suh, University of Oregon, USA
Lynn R. Kahle, University of Oregon, USA