Gifting Lightly When Feeling Powerful: Self-Construal, Power, and Gifting Anxiety

Results of two experiments illustrate that high Interdependents experienced more gifting anxiety than low Interdependents. The effect disappears when a feeling of higher psychological power is induced.



Citation:

Fang Wan, Mehdi Akghari, Annika Sun, and Yuwei Jiang (2012) ,"Gifting Lightly When Feeling Powerful: Self-Construal, Power, and Gifting Anxiety ", in NA - Advances in Consumer Research Volume 40, eds. Zeynep Gürhan-Canli, Cele Otnes, and Rui (Juliet) Zhu, Duluth, MN : Association for Consumer Research, Pages: 1114-1114.

Authors

Fang Wan, University of Manitoba, Canada
Mehdi Akghari, University of Manitoba, Canada
Annika Sun, University of Manitoba, Canada
Yuwei Jiang, Hong Kong Polytechnic University, China



Volume

NA - Advances in Consumer Research Volume 40 | 2012



Share Proceeding

Featured papers

See More

Featured

Want to Stick to Your Goals? Think about “Dissimilar” Alternatives that You’ve Forgone!

Hye-young Kim, University of Chicago, USA
Oleg Urminsky, University of Chicago, USA

Read More

Featured

Brands as Mediators: A Research Agenda

Philipp K. Wegerer, University of Innsbruck, Austria

Read More

Featured

Time Flies…But Only When the Speed is “Just Right”: How Animation Speed Affects Perceived Waiting Time

Yu Ding, Columbia University, USA
Ellie Kyung, Dartmouth College, USA

Read More

Engage with Us

Becoming an Association for Consumer Research member is simple. Membership in ACR is relatively inexpensive, but brings significant benefits to its members.