Hoarding and Consumer Anxiety: Understanding When Consumption Becomes Dysfunctional

Hoarding is defined as the acquisition of and failure to discard large numbers of possessions and affects an estimated 6-15 million Americans. Our work shows that hoarding is related to OCD, anxiety and need for cognition. Future research will study what types of anxiety provoking events trigger hoarding.


Gail Leizerovici, Dante Pirouz, and Samantha Cross (2012) ,"Hoarding and Consumer Anxiety: Understanding When Consumption Becomes Dysfunctional", in NA - Advances in Consumer Research Volume 40, eds. Zeynep Gürhan-Canli, Cele Otnes, and Rui (Juliet) Zhu, Duluth, MN : Association for Consumer Research, Pages: 1120-1120.


Gail Leizerovici, University of Western Ontario, Canada
Dante Pirouz, University of Western Ontario, Canada
Samantha Cross, Iowa State University, USA


NA - Advances in Consumer Research Volume 40 | 2012

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