Slow Sinkers Are the Real Stinkers: Why a Plummeting Stock Price Can Be Better For Investors Than a Gradual Decline
Holding financial assets that perform only moderately poorly can have more negative implications than holding assets with rapidly declining value. While investors sell plummeting assets quickly, they hold “slow sinkers” for too long. Thus, having an asset they own decline sharply can ironically render consumers wealthier in the long run.
Neil Brigden and Gerald Häubl (2012) ,"Slow Sinkers Are the Real Stinkers: Why a Plummeting Stock Price Can Be Better For Investors Than a Gradual Decline", in NA - Advances in Consumer Research Volume 40, eds. Zeynep Gürhan-Canli, Cele Otnes, and Rui (Juliet) Zhu, Duluth, MN : Association for Consumer Research, Pages: 743-744.
Neil Brigden, University of Alberta, Canada
Gerald Häubl, University of Alberta, Canada
NA - Advances in Consumer Research Volume 40 | 2012
B3. The Effect of Temporal Distance on Online Reviews’ Recommendation Power: The Role of Spontaneous Retrieval and Perceived Trust
Kyu Ree Kim, Seoul National University
Wujin Chu, Seoul National University
How Temporal Separation in Budgeting Affects Spending Behavior
Yuna Choe, Texas A&M University, USA
Christina Kan, Texas A&M University, USA
Exiting Etsy? When Collaboration Among Market Co-Creators Come Undone
daiane scaraboto, Pontificia Universidad Católica de Chile
Eileen Fischer, York University, Canada