When Feeling Depleted Helps? the Positive Effect of Regulatory Depletion
Past research has widely documented the negative effects of regulatory depletion on task performance. The current research demonstrates in three experiments that regulatory depletion can enhance the performance of tasks that require construing things at the lower-level. Theoretical and practical implications are discussed.
Echo Wen Wan and Nidhi Agrawal (2012) ,"When Feeling Depleted Helps? the Positive Effect of Regulatory Depletion", in NA - Advances in Consumer Research Volume 40, eds. Zeynep Gürhan-Canli, Cele Otnes, and Rui (Juliet) Zhu, Duluth, MN : Association for Consumer Research, Pages: 66-69.
Echo Wen Wan, University of Hong Kong, China
Nidhi Agrawal, Northwestern University, USA
NA - Advances in Consumer Research Volume 40 | 2012
Doing Worse but Feeling Better: Consequences of Collective Choice
Nuno Jose Lopes, University of Navarra
Elena Reutskaja, IESE Business School
Andrea Lucarelli, Lund University
Gregorio Fuschillo, Kedge Business School
Jon Bertilsson, Lund University
The Journey That Makes Us: The Impact of Residential Mobility on Self-clarity and Consumer Motivation
Linying Sophie Fan, Hong Kong Polytechic University
Yajin Wang, University of Maryland, USA
Yuwei Jiang, Hong Kong Polytechic University