Happiness Ain’T Always Material Things (Destiny By Michael Jackson) -- Or, Is It?
Is happiness linked more to objects or experiences for children and adolescents? Using interviews, collages, and a reaction time task, we show that children (ages 3-12) prefer objects, whereas adolescents (ages 16-17) prefer experiences (like adults). We provide process explanations for our findings using memory and theory of mind development.
Lan Nguyen Chaplin, Tina M. Lowrey, Kristin Trask, and Ayalla Ruvio (2012) ,"Happiness Ain’T Always Material Things (Destiny By Michael Jackson) -- Or, Is It?", in NA - Advances in Consumer Research Volume 40, eds. Zeynep Gürhan-Canli, Cele Otnes, and Rui (Juliet) Zhu, Duluth, MN : Association for Consumer Research, Pages: 729-730.
Lan Nguyen Chaplin, Villanova University, USA
Tina M. Lowrey, University of Texas at San Antonio, USA
Kristin Trask, University of Texas at San Antonio, USA
Ayalla Ruvio, Temple University, USA
NA - Advances in Consumer Research Volume 40 | 2012
Motion, Emotion, and Indulgence: How Movement Influences Consumption
Yegyu Han, Virginia Tech, USA
Rajesh Bagchi, Virginia Tech, USA
Syagnik Banerjee, University of Michigan at Flint
When Small Predicts Large: The Effect of Initial Small Contributions on Subsequent Contributions in a Crowdfunding Project
Tingting Fan, Chinese University of Hong Kong, China
Leilei Gao, Chinese University of Hong Kong, China
Yael Steinhart, Tel Aviv University, Israel
Dehumanization: Coping with Embarrassment in Consumer Purchases
Yixia Sun, Zhejiang University
Xuehua Wang, East China Normal University
Joey Hoegg, University of British Columbia, Canada
Darren Dahl, University of British Columbia, Canada