Consuming Collaboratively: Examining the Motivations For P2p Renting

Peer-to-Peer (P2P) renting is becoming an increasingly viable form of collaborative consumption. This research presents the results of a study which examined the obstacles and drivers to this form of exchange, in order to understand the factors which may facilitate greater numbers of consumers to undertake this practice.



Citation:

Heather E. Philip, Paul W. Ballantine, and Lucie K. Ozanne (2012) ,"Consuming Collaboratively: Examining the Motivations For P2p Renting", in AP - Asia-Pacific Advances in Consumer Research Volume 10, eds. , , and , Duluth, MN : Association for Consumer Research, Pages: 396-399.

Authors

Heather E. Philip, University of Canterbury, New Zealand
Paul W. Ballantine, University of Canterbury, New Zealand
Lucie K. Ozanne, University of Canterbury, New Zealand



Volume

AP - Asia-Pacific Advances in Consumer Research Volume 10 | 2012



Share Proceeding

Featured papers

See More

Featured

The Production and Consumption of Retro Brands Beyond Meaning Revival

Benjamin Julien Hartmann, University of Gothenburg
Katja H. Brunk, EuEuropean University Viadrina
Markus Giesler, York University, Canada

Read More

Featured

Secrecy Prompts Nonconformity-Avoidance in Consumption Choice

DONGJIN HE, Hong Kong Polytechic University
Yuwei Jiang, Hong Kong Polytechic University
Gerald J. Gorn, Hong Kong Polytechic University

Read More

Featured

I’m Just Trying to Help: How Volunteers’ Social Media Posts Alter Support for Charitable Organizations

Michelle Daniels, Arizona State University, USA
Kirk Kristofferson, Ivey Business School
Andrea Morales, Arizona State University, USA

Read More

Engage with Us

Becoming an Association for Consumer Research member is simple. Membership in ACR is relatively inexpensive, but brings significant benefits to its members.