The Social Construction of Womanhood in Middle Age: Menopause As a Rite of Passage

Menopause is a transition in women’s lives marked by physical and psychological challenges and stereotypes that affect women as they age. Drawing from in-depth interviews with women in different menopausal stages, we explore the ways they experience menopause, negotiate their identities, and reconstruct the meaning of being a woman.


Canan Corus and Bige Saatcioglu (2012) ,"The Social Construction of Womanhood in Middle Age: Menopause As a Rite of Passage", in NA - Advances in Consumer Research Volume 40, eds. Zeynep Gürhan-Canli, Cele Otnes, and Rui (Juliet) Zhu, Duluth, MN : Association for Consumer Research, Pages: 18-21.


Canan Corus, St.John's University, USA
Bige Saatcioglu, HEC Paris, France


NA - Advances in Consumer Research Volume 40 | 2012

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