Influence of Future Time Perspective on Involvement: an Approach With Two Studies

The aim of this research is to extend current knowledge of older consumers’ behaviour, focusing on involvement and future time perspective. Furthermore, we propose recommendations for customer approaches in the context of colon cancer prevention, as older consumers increasingly face new challenges in the realm of medical decision-making.



Citation:

Stefanie Scholz, Yvonne Illich, Björn S. Ivens, and Martina Steul-Fischer (2012) ,"Influence of Future Time Perspective on Involvement: an Approach With Two Studies", in NA - Advances in Consumer Research Volume 40, eds. Zeynep Gürhan-Canli, Cele Otnes, and Rui (Juliet) Zhu, Duluth, MN : Association for Consumer Research, Pages: 646-648.

Authors

Stefanie Scholz, Otto-Friedrich-University Bamberg, Germany
Yvonne Illich, Friedrich-Alexander-University Erlangen-Nuremberg, Germany
Björn S. Ivens, Otto-Friedrich-University Bamberg, Germany
Martina Steul-Fischer, Friedrich-Alexander-University Erlangen-Nuremberg, Germany



Volume

NA - Advances in Consumer Research Volume 40 | 2012



Share Proceeding

Featured papers

See More

Featured

How Numeric Roundness Influences Probability Perceptions

Julio Sevilla, University of Georgia, USA
Rajesh Bagchi, Virginia Tech, USA

Read More

Featured

Vicarious Pride: When Gift Customization Increases Recipients’ Appreciation of the Gift

Marta Pizzetti, Università della Svizzera Italiana
Michael Gibbert, Università della Svizzera Italiana

Read More

Featured

Green Experiences: Using Green Products Improves the Accompanying Consumption Experience

Ali Tezer, HEC Montreal, Canada
H. Onur Bodur, Concordia University, Canada

Read More

Engage with Us

Becoming an Association for Consumer Research member is simple. Membership in ACR is relatively inexpensive, but brings significant benefits to its members.