When You Can’T Judge a Book By Its Cover: Metacognitive Inferences About Embodied Cues

In three studies we find that judgments (e.g. importance) are influenced by perceptual cues (e.g. weight) only when people have some information about the target; judgments of unfamiliar targets are uninfluenced by these cues. This suggests a key role for metacognitive assessments in the use and disuse of embodied information.



Citation:

Jesse Chandler, David Reinhard, and Norbert Schwarz (2011) ,"When You Can’T Judge a Book By Its Cover: Metacognitive Inferences About Embodied Cues", in NA - Advances in Consumer Research Volume 39, eds. Rohini Ahluwalia, Tanya L. Chartrand, and Rebecca K. Ratner, Duluth, MN : Association for Consumer Research, Pages: 228-229.

Authors

Jesse Chandler, Princeton University, USA
David Reinhard, University of Michigan, USA
Norbert Schwarz, University of Michigan, USA



Volume

NA - Advances in Consumer Research Volume 39 | 2011



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