What Do Single Female Baby Boomers Fear?: Planning For Their Post-Retirement Housing

As a viable and sustainable segment, baby boomers will become the largest driver of consumer demand for post retirement housing over the next four decades. However, while there has been a great deal of research examining post-retirement economic well-being among baby boomers, few studies have considered two potentially important contributing factors of gender and marital status. This study sought to identify how single female baby boomers plan for post-retirement housing, and what factors influence their decision making process in planning for a change in post-retirement housing.


Foula Kopanidis, Linda Robinson, and Mike Reid (2011) ,"What Do Single Female Baby Boomers Fear?: Planning For Their Post-Retirement Housing", in NA - Advances in Consumer Research Volume 39, eds. Rohini Ahluwalia, Tanya L. Chartrand, and Rebecca K. Ratner, Duluth, MN : Association for Consumer Research, Pages: 781-782.


Foula Kopanidis, RMIT University, Australia
Linda Robinson, RMIT University, Australia
Mike Reid, RMIT University, Australia


NA - Advances in Consumer Research Volume 39 | 2011

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