Sheth Foundation 20Th Anniversary Celebration

The Sheth Foundation has had a strong affiliation with ACR, providing over $120,000 to rising and seasoned consumer scholars. This year, as the Sheth Foundation celebrates its 20th anniversary, this roundtable will involve prior recipients of Sheth Foundation support, to discuss its value and influence on their work, and provide suggestions on how to maximize dissertation research (including the writing and use of grants) and how to improve the design and writing of research for making lasting contributions.


Natalie Adkins, Russell Belk, Dipayan Biswas, Larry Feick, Joel Huber, Wes Hutchinson, Richard Lutz, Brett McFarren, David Mick, Chris Puto, and Carlos Torelli (2011) ,"Sheth Foundation 20Th Anniversary Celebration", in NA - Advances in Consumer Research Volume 39, eds. Rohini Ahluwalia, Tanya L. Chartrand, and Rebecca K. Ratner, Duluth, MN : Association for Consumer Research, Pages: 677-678.


Natalie Adkins, Drake University, USA*
Russell Belk, York University*
Dipayan Biswas, University of South Florida, USA*
Larry Feick, University of Pittsburgh, USA*
Joel Huber, Duke University, USA*
Wes Hutchinson, University of Pennsylvania, USA*
Richard Lutz, University of Florida, USA*
Brett McFarren, University of Michigan, USA*
David Mick, University of Virginia, USA*
Chris Puto, University of Saint Thomas, USA*
Carlos Torelli, University of Minnesota, USA*


NA - Advances in Consumer Research Volume 39 | 2011

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