Domination and Liberation Through Social Exchanges For Music Access

While in the field of consumer behaviour, it has been discussed that consumption took place for the sake of consuming, this is believed to be partly replaced by access for the sake of accessing. Our intention is to provide evidence of the influence of music access to identity formation based on the power relations that are developed through social exchanges. We have conducted an interpretive study framed in the phenomenological tradition and concluded that some social exchanges develop relations of symbolic domination and others of symbolic liberation during the identity formation process, renegotiating the meanings of social and felt-identity.


Ercilia Garcia-Alvarez, Jordi Lopez-Sintas, and Konstantina Zerva (2011) ,"Domination and Liberation Through Social Exchanges For Music Access", in E - European Advances in Consumer Research Volume 9, eds. Alan Bradshaw, Chris Hackley, and Pauline Maclaran, Duluth, MN : Association for Consumer Research, Pages: 18-20.


Ercilia Garcia-Alvarez, Universitat Rovira I Virgili, Spain
Jordi Lopez-Sintas, Universitat Autonoma de Barcelona, Spain
Konstantina Zerva, Universitat de Girona, Spain


E - European Advances in Consumer Research Volume 9 | 2011

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