Exploring the Self-Expressive and the Self-Transformative Character of Cherished Possessions Through Stories From Greek Female Consumers

Previous consumer research suggests that key possessions define the self in relationship to other people and extend the self by symbolically expressing the self and/or by transforming the self in a desired form; enabling desired identities. This study examines how differently consumers define the self in relationship to other people through possessions and responds to the calls made for exploration of the relationship between the self-expressive and the self-transformative character of possessions. The findings from the in-depth interviews suggest that the theoretical distinction between self-expressive and self-transformative possessions holds or is transcended depending on the possession’s meaning, which often regards other people.



Citation:

Katerina Karanika and Margaret K. Hogg (2011) ,"Exploring the Self-Expressive and the Self-Transformative Character of Cherished Possessions Through Stories From Greek Female Consumers", in E - European Advances in Consumer Research Volume 9, eds. Alan Bradshaw, Chris Hackley, and Pauline Maclaran, Duluth, MN : Association for Consumer Research, Pages: 66-68.

Authors

Katerina Karanika, Lancaster University
Margaret K. Hogg, Lancaster University



Volume

E - European Advances in Consumer Research Volume 9 | 2011



Share Proceeding

Featured papers

See More

Featured

P8. Understanding Financial Literacy: a Meta-Analysis of the Antecedents, Consequents and Moderators

FERNANDO DE OLIVEIRA SANTINI, UNIVERSIDADE DO VALE DO RIO DOS SINOS - UNISINOS
Frederike Monika Budiner Mette, ESPM, Brazil
Mateus Canniatti Ponchio, ESPM, Brazil
Wagner Junior Ladeira, Unisinos

Read More

Featured

Di$tance

Evan Polman, University of Wisconsin - Madison, USA
Sam J. Maglio, University of Toronto Scarborough

Read More

Featured

Consumers’ Attribution of Mind to Possessions as an Impediment to Sharing

*Chi Hoang, Norwegian School of Management, Norway
Klemens Knoferle, Norwegian School of Management, Norway
Luk Warlop, Norwegian School of Management, Norway
aradhna krishna, University of Michigan, USA

Read More

Engage with Us

Becoming an Association for Consumer Research member is simple. Membership in ACR is relatively inexpensive, but brings significant benefits to its members.