Family and Leisure Consumer Behavior

The study of consumer behavior has been explored by researchers of many areas such as marketing, tourism, leisure and sociology, each one with a particular approach. For example, Hegelsen et al. (1984) found 37 different approaches in papers and journals of Consumer Behavior, from 1950 until 1980.



Citation:

Pedro Augusto Ramirez Monteiro, Ana Maria Figueiredo Biselli, Gisela Black Taschner, and Karin Giglio (2006) ,"Family and Leisure Consumer Behavior", in LA - Latin American Advances in Consumer Research Volume 1, eds. Silvia Gonzalez and David Luna, Duluth, MN : Association for Consumer Research, Pages: 75-76.

Authors

Pedro Augusto Ramirez Monteiro, Fundação Getúlio Vargas–EAESP, Brazil
Ana Maria Figueiredo Biselli, Fundação Getúlio Vargas–EAESP, Brazil
Gisela Black Taschner, Fundação Getúlio Vargas–EAESP, Brazil
Karin Giglio, Fundação Getúlio Vargas–EAESP, Brazil



Volume

LA - Latin American Advances in Consumer Research Volume 1 | 2006



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