A Comparison of the Economical Behavior to Food Risk: European Consumers and Latin-American Consumers

In the last few years European people have undergone several transient collective anxieties created by a situation of health risk regarding food, due to a possible human health risk situation (real or not). These anxieties are called “food crisis”. The negative health consequence generated by a risky human health product, and the frequency with which they are observed is called food risk.



Citation:

Azucena Minerva García León and Ruth Areli García León (2006) ,"A Comparison of the Economical Behavior to Food Risk: European Consumers and Latin-American Consumers", in LA - Latin American Advances in Consumer Research Volume 1, eds. Silvia Gonzalez and David Luna, Duluth, MN : Association for Consumer Research, Pages: 67-71.

Authors

Azucena Minerva García León, Universidad Autónoma de Nuevo León, Mexico
Ruth Areli García León, Instituto Tecnológico y de Estudios Superiores de Monterrey, Campus Puebla, Mexico



Volume

LA - Latin American Advances in Consumer Research Volume 1 | 2006



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