CFP: FORDHAM UNIVERSITY PRICING CONFERENCE


CALL FOR PAPERS:
FORDHAM UNIVERSITY PRICING CONFERENCE
September 28th and 29th, 2007
(Submission Deadline: May 1, 2007)
The Fordham University Pricing Conference will be held on Friday September 28th and Saturday September 29th, 2007 at Fordham University in New York. The conference will focus on papers related to various aspects of pricing, from both academic and managerial perspectives.
Papers can be considered for publication in the Journal of Product and Brand Management, and the conference will also host the Fordham Doctoral Dissertation Competition in Pricing. While the following is a list of potential topics of interest, other related areas of research in pricing are also covered:
Auction pricing
Biased price perceptions
Bundle pricing
Cross cultural price perceptions

Demographics and price responses Elasticity estimation
Fairness in pricing
Information processing of price International pricing
Negotiated pricing
Odd/even pricing
Price interaction & marketing mix
Pricing strategy
Product mix pricing

Promotional pricing
Public policy and price controls Quality inferences in prices Quantity surcharges
Reference prices
Internet pricing
Yield pricing

The deadline for submissions is May 1, 2007. Submissions must be sent in Microsoft Word format to Prof. Sarah Maxwell (smaxwell@fordham.edu). Please consult www.fordham.edu/cba/pricecenter for additional details on the conference.
www.fordham.edu/cba/pricecenter