Special Session Summary Managing Memories For Emotions: Formation, Retrieval and Protection

Rebecca K. Ratner, University of North Carolina
Gal Zauberman, University of North Carolina
[ to cite ]:
Rebecca K. Ratner and Gal Zauberman (2005) ,"Special Session Summary Managing Memories For Emotions: Formation, Retrieval and Protection", in NA - Advances in Consumer Research Volume 32, eds. Geeta Menon and Akshay R. Rao, Duluth, MN : Association for Consumer Research, Pages: 122-124.