Roundtable Olfactory Stimulation and Affect Intensity: Gender Differences in Yielding to the Enticing Aroma of Food?

David J. Moore, University of Michigan
[ to cite ]:
David J. Moore (2004) ,"Roundtable Olfactory Stimulation and Affect Intensity: Gender Differences in Yielding to the Enticing Aroma of Food?", in NA - Advances in Consumer Research Volume 31, eds. Barbara E. Kahn and Mary Frances Luce, Valdosta, GA : Association for Consumer Research, Pages: 603-603.