Special Session Summary Consumer Decision Strategies Under Conflict

Kristine R. Ehrich, The University of Texas at Austin
[ to cite ]:
Kristine R. Ehrich (2004) ,"Special Session Summary Consumer Decision Strategies Under Conflict", in NA - Advances in Consumer Research Volume 31, eds. Barbara E. Kahn and Mary Frances Luce, Valdosta, GA : Association for Consumer Research, Pages: 571-572.