Special Session Summary a Deeper Look At Assortment

Susan M. Broniarczyk, University of Virginia and University of Texas
[ to cite ]:
Susan M. Broniarczyk (2004) ,"Special Session Summary a Deeper Look At Assortment", in NA - Advances in Consumer Research Volume 31, eds. Barbara E. Kahn and Mary Frances Luce, Valdosta, GA : Association for Consumer Research, Pages: 392-394.