Anomalies in Goal Pursuit

Luxi Shen, University of Chicago, USA
[ to cite ]:
Luxi Shen (2012) ,"Anomalies in Goal Pursuit", in NA - Advances in Consumer Research Volume 40, eds. Zeynep G├╝rhan-Canli, Cele Otnes, and Rui (Juliet) Zhu, Duluth, MN : Association for Consumer Research, Pages: 246-249.