Advancing the Production/Consumption Dialectic in Consumer Culture Theory

Lisa Peñaloza, EDHEC Business School, France
David Crockett, University of South Carolina, USA
Kent Grayson, Northwestern University, USA
Bernard Cova, Hope Jensen Schau, Jean-Sébastian Marcoux, Fuat Firat, Julie Ozanne, Clinton Lanier, Robert Kozinets, Richard Kedzior, Jill Avery, Aron Darmody, Gokcen Coskuner-Balli, Ashlee Humphreys, Euromed Management Marseilles, France; University of Arizona, USA; HEC Montréal, Canada; University of Texas-Pan American, USA; Virginia Tech, USA; University of St. Thomas, USA; Schulich School of Business, York University, Canada; Hanken School of Economics, Finland; Simmons School of Management, USA; Schulich School of Business, York University, Canada; Chapman University, USA; Northwestern University, USA
The purpose of this roundtable is to provide a forum for interdisciplinary researchers to discuss new concepts, frameworks, and theories that can reformulate and advance the study of the production/consumption dialectic in consumer culture theory. We hope fresh examination of this dialectic will enable links among consumer culture theory, interpretive consumer research, consumption anthropology, consumption sociology, critical marketing studies, and critical management studies and encourage novel conceptualizations at the junctures of production and consumption.
[ to cite ]:
Lisa Peñaloza, David Crockett, Kent Grayson, and Bernard Cova, Hope Jensen Schau, Jean-Sébastian Marcoux, Fuat Firat, Julie Ozanne, Clinton Lanier, Robert Kozinets, Richard Kedzior, Jill Avery, Aron Darmody, Gokcen Coskuner-Balli, Ashlee Humphreys (2010) ,"Advancing the Production/Consumption Dialectic in Consumer Culture Theory", in NA - Advances in Consumer Research Volume 37, eds. Margaret C. Campbell, Jeff Inman, and Rik Pieters, Duluth, MN : Association for Consumer Research, Pages: 737-738 .