Meaning in Life, Powerlessness, and Nostalgia: Using Nostalgia to Mitigate the Effect of Powerlessness on the Search For Meaning in Life

Jun Pang, Renmin University, China
Sheng Bi, Washington State University, USA
Huan Chen, Renmin University, China
Andrew Perkins, Washington State University, USA
Across four studies, we examine the effect of powerlessness on nostalgic preference and the underlying mechanism of the motivation to search for meaning in life. Further, we find that we can mitigate this effect by providing an alternative source of meaning in life. Theoretical and managerial contributions are discussed.
[ to cite ]:
Jun Pang, Sheng Bi, Huan Chen, and Andrew Perkins (2017) ,"Meaning in Life, Powerlessness, and Nostalgia: Using Nostalgia to Mitigate the Effect of Powerlessness on the Search For Meaning in Life", in NA - Advances in Consumer Research Volume 45, eds. Ayelet Gneezy, Vladas Griskevicius, and Patti Williams, Duluth, MN : Association for Consumer Research, Pages: 801-802.