Photographic Memory: the Effects of Photo-Taking on Memory For Auditory and Visual Information

Gal Zauberman, University of Pennsylvania, USA
Jackie Silverman, University of Pennsylvania, USA
Kristin Diehl, University of Southern California, USA
Alixandra Barasch, University of Pennsylvania, USA
How does taking photos affect one’s memory of experiences? We find that photo-takers are more likely to remember visual information from their experience than non photo-takers, but only for objects they took a photo of. For auditory and multi-source information, photo-takers remember less from their experience than non photo-takers.
[ to cite ]:
Gal Zauberman, Jackie Silverman, Kristin Diehl, and Alixandra Barasch (2015) ,"Photographic Memory: the Effects of Photo-Taking on Memory For Auditory and Visual Information", in NA - Advances in Consumer Research Volume 43, eds. Kristin Diehl and Carolyn Yoon, Duluth, MN : Association for Consumer Research, Pages: 218-223.