Designing Qualtrics Studies

Bryce Winkelman, Qualtrics, USA
Learn what is new in the Qualtrics platform and how it can help you conduct more effective research. Also covers future product development roadmap and includes a Q&A session.
[ to cite ]:
Bryce Winkelman (2013) ,"Designing Qualtrics Studies", in NA - Advances in Consumer Research Volume 41, eds. Simona Botti and Aparna Labroo, Duluth, MN : Association for Consumer Research.