The Not So Simple Life: Naturecultures of Voluntary Simplicity

Shona Bettany, University of Westminster, UK
Ben Kerrane, University of Manchester, UK
In this paper we use Haraway’s (1991) concept of natureculture to broadly explore one aspect of anti-consumption, voluntary simplicity, in the context of urban stock-keeping. We explore how nature is mobilised as a shifting resource among those adopting a voluntary simplified lifestyle for the home production of eggs.
[ to cite ]:
Shona Bettany and Ben Kerrane (2013) ,"The Not So Simple Life: Naturecultures of Voluntary Simplicity ", in NA - Advances in Consumer Research Volume 41, eds. Simona Botti and Aparna Labroo, Duluth, MN : Association for Consumer Research.