Consumption and the Irish Recession: Tiger Tales of Consumer Abundance and Recession

Andrew Keating, UCD, Ireland
Andrea Prothero, UCD, Ireland
Marius Claudy, UCD, Ireland
This paper explores the coping strategies used by Irish consumers in moving from a time of abundance to an era of austerity. Utilizing an interpretive method we explore the emotional and behavioral coping strategies adopted by our participants, and the individual and macro forces which impact these strategies.
[ to cite ]:
Andrew Keating, Andrea Prothero, and Marius Claudy (2013) ,"Consumption and the Irish Recession: Tiger Tales of Consumer Abundance and Recession", in NA - Advances in Consumer Research Volume 41, eds. Simona Botti and Aparna Labroo, Duluth, MN : Association for Consumer Research.