Under the Radar: Determinants of Honesty in an Online Labor Market

Daniel G. Goldstein, Yahoo! Research, USA
Winter Mason, Stevens Institute of Technology, USA
Siddharth Suri, Yahoo! Research, USA
Online subject pools depend on participants’ honesty. After establishing a baseline level of dishonesty on Mechanical Turk, we manipulate the incentives to cheat and the probability of detection. We find that workers act like intuitive statisticians, cheating at a level below statistical detection at the individual, but not aggregate, level.
[ to cite ]:
Daniel G. Goldstein, Winter Mason, and Siddharth Suri (2012) ,"Under the Radar: Determinants of Honesty in an Online Labor Market", in NA - Advances in Consumer Research Volume 40, eds. Zeynep GĂĽrhan-Canli, Cele Otnes, and Rui (Juliet) Zhu, Duluth, MN : Association for Consumer Research, Pages: 112-116.