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We have found 43 papers
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Volume Title
SV-01 THE MULTIDIMENSIONALITY OF FASHION INNOVATION
SV-01 COMMUNICATION PATTERNS AND THE DIFFUSION OF A CONSUMER INNOVATION: PRELIMINARY FINDINGS
SV-01 A SOCIAL PSYCHOLOGICAL ANALYSIS OF THE ADOPTION AND DIFFUSION OF NEW PRODUCTS AND PRACTICES FROM A UNIQUENESS MOTIVATION PERSPECTIVE
SV-01 AN INVESTIGATION OF THE NATURE OF WORD OF MOUTH COMMUNICATION ACROSS ADOPTION CATEGORIES FOR A FOOD INNOVATION
SV-01 METATHEORY IN CONSUMER BEHAVIOR RESEARCH RAP SESSION POSITION PAPER
SV-01 DIFFERENTIAL INVOLVEMENT WITH PRODUCTS AND ISSUES: AN EXPLORATORY STUDY
SV-01 PSYCHOPHYSICS: THE KEY TO REAL PRODUCT DIFFERENCES THROUGH THE CONSUMER
SV-01 CONSUMER INFORMATION PROCESSING: ATTRIBUTING EFFECTS TO CAUSES
SV-01 INNOVATIVE CONSUMERS--HIGH EMPATHICS?
SV-01 THE EFFECT OF PRODUCT ARRANGEMENT AND PRICE DIFFERENTIAL ON THE CHOICE OF FAMILY - BRANDED PRODUCTS
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