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Volume Title
E-07 SHOPPING MOTIVES AND THE HEDONIC/UTILITARIAN SHOPPING VALUE: A PRELIMINARY STUDY
E-07 IN THE LAND OF THE MORNING CALM: EXPLORING HOW EX-AMERICAN SOLDIERS CONSTRUCT AND MAINTAIN IDENTITY BY RECYCLING PAST EXPERIENCES
E-07 STRIVING TO BE GOOD: MORAL BALANCE IN CONSUMER CHOICE
E-07 SHOPPING ORIENTATIONS AS DETERMINANTS OF ATTITUDE TOWARDS FOOD RETAILERS AND PERCEPTION OF STORE ATTRIBUTES
E-07 IMPACT OF SEARCH COSTS ON THE POST RETURN BEHAVIOR OF CONSUMERS:A BEHAVIORAL DECISION THEORY PERSPECTIVE
E-07 RETAIL CHANNEL PORTFOLIOS: CHANNEL-ATTRIBUTES OR INTEGRATION-BENEFIT - WHAT COUNTS MORE?
E-07 MOTIVES FOR DECEPTION IN CONSUMER WORD-OF-MOUTH COMMUNICATION
E-07 COPYLESS ADS: THE IMPACT OF COMPLEX ADVERTISING IMAGES ON ATTITUDE TOWARD THE ADVERTISEMENT
E-07 MAPPING THE DIFFERENT PURPOSES FOR INTEGRATING OFFLINE AND ONLINE DATA SETS IN DISCOVERY ORIENTED CONSUMER RESEARCH
E-07 DEPICTING ROMANTIC COUPLES IN ADVERTISING: THE ROLES OF GENDER AND RACE ON AUDIENCE PERCEPTIONS
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