ACR Conference Proceedings Catalog





Advanced Search

We have found 99 papers
12345678910
Volume Title
NA-03 COGNITIVE RESPONSE TO ADVERTISING: THE RELATION OF CHILD TO ADULT MODELS
NA-03 MOPPETS IN THE MARKET PLACE: EVALUATING CHILDREN'S RESPONSES TO TELEVISION ADVERTISING
NA-03 VISUAL AND VERBAL MEMORY IN CHILDREN'S PRODUCT INFORMATION UTILIZATION
NA-03 TELEVISION COMMERCIALS AS SOCIALIZING AGENTS
NA-03 THE DEVELOPMENT OF CONSUMER INFORMATION-PROCESSING SKILLS: CONTRIBUTIONS FROM COGNITIVE DEVELOPMENT THEORY
NA-03 THE MEANING OF LIFE-STYLE: SOCIOLOGICAL AND MARKETING PERSPECTIVES
NA-03 THE ADVANTAGES AND DISADVANTAGES OF THE PROFILE APPROACH TO ANALYZING LIFE STYLE DATA
NA-03 SEGMENTATION ANALYSIS -- A TOOL FOR MEASURING LIFE STYLES
NA-03 AN EXPLORATION OF THE ROLE OF FAMILY LIFE STYLE ON SELECTED BEHAVIOR VARIABLES
NA-03 CHILDREN AS CONSUMERS: THE NEED FOR MULTITHEORETICAL PERSPECTIVES
12345678910