President-Elect

RESPONSIBILITIES

The President-elect of the Association shall perform the duties prescribed and approved by the Board of Directors, all of the duties of the President in his/her absence, and in the event a vacancy occurs in the position of President, shall automatically assume such position. The President-elect shall also appoint the chair(s) of the North American Conference for the year of his/her presidency.

Jeff Inman  

Jeff Inman is the Albert Wesley Frey Professor of Marketing at the Katz Graduate School of Business at the University of Pittsburgh. He has been at Pitt since 2000 and has also served on the faculty at the University of Wisconsin and the University of Southern California. His research focuses on consumer decision-making, particularly in the contexts of food consumption and in-store decisions. He has also published several articles on consumer regret. Jeff’s work has appeared in many of the field’s top journals, including JCR, JMR, JM, and JCP. He is also associate dean for research and faculty at Katz.

Jeff has been actively involved with ACR throughout his career, including chairing special sessions at conferences, co-chairing the 2001 ACR Doctoral Student Symposium, and co-chairing the 2009 ACR North American Conference in Pittsburgh. He is also past-president of the JCR Policy Board. He is an associate editor at JMR and will be an AE at JM beginning in May 2011. He is on the editorial board of JCR, JMR, JM, Marketing Science, JCP, and JR. He recently chaired the proposal competition on shopper marketing co-sponsored by ACR and MSI.

While ACR has done a great job in facilitating the exchange of cutting-edge research among members of academia, participation in ACR by members of industry and government has eroded to an alarmingly low level. The mission of ACR as stated on the website is “to advance consumer research and facilitate the exchange of scholarly information among members of academia, industry, and government worldwide. This mission is reflected in the ACR logo which symbolizes the three interest groups, the members of academia, industry and government, whose scholarly exchange and collaboration reflect the essence of ACR.” Jeff feels that its strong academic research tradition puts ACR in a perfect position to objectively inform industry and government on important issues and will make it a priority to invigorate these key constituencies’ participation in the association. Possibilities include tracks at the major conferences, mini-conferences, collaboration with organizations like MSI, and targeted newsletters for increasing industry and government involvement with ACR. If you have ideas in this regard, please contact Jeff directly (jinman@katz.pitt.edu).