Welcome to the "For Teaching" section of the ACR website. This section is designed to help to people new to the college teaching experience and to further develop the teaching skills and methodologies of those who are more experienced instructors. The site also contains links to organizations and other sites that are relevant to consumer behavior and which may provide provocative content to enhance the classroom experience.

We encourage anyone to let us know if you believe that additional links should be added. Simply send email to our Website Editor. It would be most helpful if you could provide the following information:

(1) the name of the organization
(2) the URL
(3) a short description of what is on the site
(4) a description of which of the following constituents you believe this website might be most relevant (i.e., consumers, marketers, public policy makers, academic researchers, PhD students, or professors engaged in teaching).