Meet Your Fellow Members

Vladas Griskevicius

My research focuses on evolutionary psychology, consumer behavior, persuasion, and social influence. For example, I study how different evolutionary motives (e.g., status, competition, mating, affiliation) or specific discrete emotions (e.g., pride, awe, contentment, lust, fear) influence consumer decisions, advertising, helping, aggression, and conformity.

News & Announcements / View All

ACR Announces the Launch of its New Journal

ACR is preparing to launch a new journal, titled Journal of the Association for Consumer Research, in 2016. October 2, 2014 / more »

2015 Asia-Pacific ACR Conference

The 2015 Asia-Pacific ACR Conference will be held in Hong Kong, June 19-21, 2015. The Call for Papers is available here. September 2, 2014 / more »

Membership Rate Increase

ACR Membership rates are scheduled to go up September 1, 2014. You can renew your membership before September 1 at the old rates. August 4, 2014 / more »

Call for Papers & Grants / View All