Meet Your Fellow Members

Tracy Harmon-Kizer

Tracy is an Assistant Professor of Marketing at the University of Dayton. From August 2007 to June 2009 she was a Post-Doctoral Research Fellow in the Whitman School of Management as Syracuse University; where her research focused on the consumer’s self-connections with traditional and human brands.

Tracy's marketing related research focus includes self-regulation of consumer behavior, consumer response to strategic brand management, attachment theory and human brands, and self-stereotyping in advertisements.  In May 2005, she was awarded the Best Paper Award at the North American Association of Consumer Research Conference for research that examined the negative stereotypes of African Americans in advertising. Dr. Harmon’s research has appeared in the Journal of Business and Industrial Management, Journal of the Academy of Marketing ScienceJournal of Consumer Affairs and the Journal of Public Policy and Marketing Research. Dr. Harmon also reviews research papers for the Society of Consumer Psychology, Society for Marketing Advances, Association for Consumer Research and the American Marketing Association.

News & Announcements / View All

2016 ACR Film Festival Winners

Judge’s First Prize:  Dodo Le La – From Beer Consumption to Heritage Edification
People’s Choice Award:  Further away = higher willingness to pay?
November 10, 2016 / more »

2016 ACR Conference - Berlin "A Huge Success"

Check out the great photos November 9, 2016 / more »

2017 ACR Fellows

Debbie MacInnis, Jag Sheth & Craig Thompson  November 7, 2016 / more »

2016 Early Career Award

Winner:  Cassie Mogilner Holmes, Associate Professor of Marketing, University of California Los Angeles
November 7, 2016 / more »

2017 Incoming Board Members

President-Elect: Stacy Wood
Treasurer: Carolyn Yoon
Academic-Industry Perspectives Director: Donna Hoffman
At-Large Director: Tiffany White
November 4, 2016 / more »

2016 ACR/Sheth Foundation Dissertation Award

Matthew Meng, Sara Penner, Hyewon Cho & Yan Meng
November 4, 2016 / more »

ACR Latin America Conference

ACR Latin America will be held in Cali Colombia and organized by Pontificia Universidad Javeriana, during the 6th ,7th and 8th of July 2017.  October 4, 2016 / more »

The Emerging Market Conference Board announces the 2017 Annual Conference

Date: January 5th - 7th, 2017 Venue: IIM Lucknow Noida Campus, Delhi NCR, India
Extended the deadline:  Friday, 30th September, 2016 August 12, 2016 / more »

Nominations for the Fellow in Consumer Behavior Award

ACR members are invited to send nominations for the Fellow in Consumer Behavior Award to the Fellows Nominating Committee.
Deadline:  September 7, 2016.  Please email nominations to:   rbelk@schulich.yorku.ca
July 25, 2016 / more »

2016 Call for ACR Officer Nominations

There are four positions open for nominations in the 2016 election: 
President-Elect
Treasurer
At-Large Director
Perspectives Director (Academic-Industry)

June 30, 2016 / more »